event management

event management

event management for outdoor public events, seasonal events, exhibitions, conferences, seminars, workshops, AGMs, product launches, awards ceremonies, from 10 to 2000 delegates.

We can organise part of it, most of it or all of it! The success of an event is dependent on scrupulous planning, organisation and control. If you do not have the resources or expertise in-house to guarantee a successful event, then we can do the job for you. Event Management Services include any or all of the following:

Venue and menu selection and liaison
We will find the right venue for your event and select the right menus for your guests. We will make all the arrangements with the venue including equipment hire, staffing, catering timings, acoustics, access, storage, parking, set-up and break-down. We'll cross all the t's and dot the i's to make sure your event runs smoothly.

Travel and Accommodation
If your event is a distance away, or your delegates or speakers are coming from far and wide, we can organise all travel, whether overseas or national, from flights to train tickets and taxis. We will see to their every whim, from extra large beds to vegan dietary requirements. We aim to make their life easy, which can only reflect favourably on your business. We remain completely accessible, at odd hours so time differences present no problem to us.

Speaker/Presenter/Facilitator sourcing, booking and briefing
You may already have your speakers, or we can find just the right ones to match the occasion, from master of ceremonies to keynote or celebrity speakers or facilitators. We will make all the arrangements with the speakers or their agents, and we will work with you to write the speaker brief. Your speakers will know where they're going, how they're getting there and what they need to do when they get there!

Target audience identification
If you are trying to target an audience that you want to tap into or grow from your existing contacts, we will work with you first to identify them (they may not be who you think they are!), and find the best ways of reaching them.

Copywriting Event Collateral
Whatever marketing collateral you are producing for your event, we can provide all the copywriting as well as the design. This can include fliers, invitations, covering letters, evaluation forms, advertisements, posters, infographics, etc. Our copy is never generic - there is no 'one size fits all' when it comes to copy. You will have unique and tailored copy which will retain your brand values and reach your desired outcomes.

Marketing your event
The marketing of your event is vital to the event's success. After working with you to determine your budget, your audience and the best way of reaching them, we will devise and manage your marketing campaign. We can manage your social media, set up your Facebook events, tweet about them, run your email campaigns and explore business partnership opportunities for mutual benefit.

Project & Financial Management
Event budgets, like any other budget, can quickly spiral out of control if not planned and managed properly. We will carefully plan your budget with you, making sure all the forgotten costs that can sting later on, are taken into account. We'll build in milestones so that you can take appropriate action as and when you need to. Whether your event is a meeting for 10 or an exhibition for 2000, your project and financial plan will become the backbone of your event.

Staff and Speaker Briefings
Pulling it all together at the end, just before kick-off, with run-throughs and/or briefings will mean that everyone knows not only what they are doing, but what others are doing too, and how their role fits into the big picture of the event. In our experience, this avoids 'headless chicken' syndrome and 'tail chasing' activities at the eleventh hour when stress levels can run high. We, of course, stay calm and cool.

When you might need us....

  1. When you've got an idea for an event that you want to run but no idea where to start
  2. When you've got an event running but it's not getting the attendance it deserves
  3. When you've got an event planned but you don't have the staff to manage it
  4. When you've got part of an event planned but need help to expand it

So call us for a friendly, no-obligation chat about your next event - 020 8668 6921 or email info@charlieapple.com